Australian Electoral Commission
Below the line campaign to get 18–25 yr olds to enrol to vote online.
Detail of the illustration.
Web banner, tertiary version
The brief – initiated through AEC and Haystac (Public Relations) – was to communicate to
18–25 year olds that haven't as yet, enrol to vote. That figure being 1,400,000, which we can all agree is quite a lot considering Australia's population. The aim was to target workplaces, sports clubs and tertiary schools. 

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